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Influence Engines and why they matter to your business

Although we know Google is the number one search engine, most of us don’t know there are more than 50 other key online locations! You must be using these other locations to help Google rank your business so your target audience can find you.

We call these “Influence Engines” and they include:

  • Local Search Engines like Google Places, Yahoo! Local, and Merchant Circle
  • Social Networking Sites like Facebook, Yelp! and Twitter
  • Internet Business Directories like Superpages.com and Kudzu
  • Online Business Directories specific to your region or metro area
  • Online Directory Assistance sites like 411.com, and
  • Many category-specific directories relating to your industry
They matter to your business because they can have an enormous impact on how easily people find you online. Getting your information listed and encouraging customers to post comments and reviews is one of the first things you should do to get leads and customers from the Internet.
Go here to watch a free video that explains it all.

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